bsagency

Lixup

Logo and website design for an innovative car workshop lighting system

lix-up.de

Project Summary

We created a logo and design of a landing page for a unique lighting system designed for car service stations.

Lixup is an innovative German brand that has developed a unique lighting system for automotive workshops. This system is characterized by its energy efficiency, simplicity and reliability. But the main advantage of Lixup is the fact that the system allows the mechanic's hands to be completely free while working underneath the vehicle.

LOGO DESIGN

The image shows the logo in the form of the word LIXUP, made in white on a grey-green background. The letters have a non-standard, geometric shape with rounded corners. The design looks modern and minimalistic.

SOLID VERSION

The image shows the LIXUP brand logo in a minimalist style with subtle lettering.

STROKE VERSION

The image shows a mechanic in a bright, spacious workshop working under a raised vehicle.
The image shows a spread of a book dedicated to the design of the LIXUP logo. Different variations of the logo on different backgrounds are presented, demonstrating its flexibility. The emphasis on geometric shapes and font style emphasises the professional approach to branding.
The image shows a white background and an image of a sports car on the road against a sunset, partially covered by an abstract black mask in the shape of the Lixup logo.The image shows the Lixup logo in different variants on black, orange, green and white backgrounds, emphasising its versatility and adaptability. The clear geometric shapes and stylish font reflect a professional approach to branding.3The image shows a car on a lift in a darkened workshop with an emphasis on a modern lighting system. Also featured are the stylish Lixup logo with geometric shapes, the brand's signature colours and the Brand Identity Handbook text that highlights the company's identity.The image shows a fragment of the modern white Lixup logo on a black background with geometric elements. The logo is characterised by a non-standard design, combining geometric shapes of letters with smooth roundings.
The image shows different variants of the logo in a minimal size on a black background with geometric elements. The design is made in a non-standard style, combining geometric shapes of letters, which emphasises the uniqueness and modernity of the brand.The image, set against a black background, features photographs of Lixup employees dressed in branded clothing. Each image emphasises how the Lixup logo becomes an integral part of the brand's visual identity, highlighting its uniqueness and style.On a dark background, a semi-transparent Lixup logo is depicted in the form of non-standard geometric letters. Different elements of the logo are highlighted, emphasising its unique geometric structure and emphasising the stylish, modern design of the brand.
The image shows part of a cardboard box on a grey background with the Lixup logo. The logo is in the form of geometric letters, which emphasises the uniqueness and modern style of the product, creating a visual impression of a strong connection between the brand and its products.The image shows a white Lixup business card with two sides on a dark background. On one side is a large logo and information, on the other side is a small logo and QR codes. The design is made in a minimalistic style, with an emphasis on the logo in the form of geometric letters, which brightly emphasises the style and uniqueness of the brand, creating an elegant and modern impression.The image shows a dark background with white Aktiv Grotesk font in different variations. This font perfectly suits the Lixup brand, emphasising its strengths and modern style.The image on a dark background with geometric elements, where on the left there is a description in white text and on the right there is an abstract composition of the Lixup logo in red, white and black colours. This harmony of colours and shapes emphasises the dynamism and modern style of the brand.
The image shows a dark t-shirt with a white Lixup logo. The minimalistic design with an emphasis on geometric font creates a sense of simplicity and modernity, emphasising the uniqueness of the brand.

T-SHIRT

The image shows a man in work clothes and a T-shirt with the LIXUP logo servicing a car in a car service centre. The focus is on the professionalism and reliability of the brand. The design conveys practicality and modernity, emphasising LIXUP's unique lighting solutions for car workshops.
Black sports car with orange neon accents, standing in a darkened room.
Mask
The image shows the brand's business cards of a lighting system for car service stations in greenish turquoise colours with the LIXUP logo. The logo is designed in a stylised graphic style with intersecting figures forming a cross shape.

The image shows the lighting system integrated into a car service lift. Vertical light panels provide bright, even illumination of the working area. The design combines minimalism and functionality, complementing the metal elements with bright orange accents.

Vollwandiges
Aluminiumgehäuse

5 Meter
Zuleitung

120 Grad
Beleuchtungswinkel

Sichere
Schraubanschlüsse

Plug & Play

4x LixUp
LED Leisten

Superschmale
19x19mm Außenmaße

Farbtemperatur
5100 Kelvin

The new product needed quality visualization. We created renderings that beautifully present a generally utilitarian working tool.

LIXUP PRODUCT VISUALIzATION

The image shows the vehicle on the lift, front view, with a state-of-the-art lighting system. Integrated vertical light panels provide bright, even illumination of the working area. The minimalistic and technologically advanced design emphasises professionalism and functionality.
The image shows a car on a lift in a car service centre with an emphasis on lighting. Bright vertical light panels on both sides of the lift create a uniform illumination of the working area. The minimalist design combines functionality and aesthetics: the luminaires are neatly integrated into the structure.

DAUERHAFT EINSETZBAR

In LixUp sind Hochleistungs-LEDsmit 18 600 Lumen verbaut.

Das “High-Light”. Die gesetzlichen Mindestanforderungen zur Ausleuchtung am Arbeitsplatz werden von LixUp um ein Vielfaches übertroffen.

The image shows a silver coloured Porshe car with a modern, bold logo on the side with the word ‘Lixup’ in large artistic letters. The design focuses on minimalist shapes and the contrasting use of graphics on a light-coloured background.
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